Grassroots Part I

The experiment is in Phase I. I have been reading a lot of marketing books, which I’m putting to the test. We had 22 followers on twitter and in two days have grown to 180 followers. In two days we received 200 hits on the Intake Myspace.

Things to be noted
I am currently working on covering ALL online corners. Creating pathways to draw individuals that believe in independent music and supporting indie bands. We have identified who our focal audiences are and are targeting them via different streams as Twitter, Facebook, Myspace, Youtube, blogs, Wikipedia , and websites. Identities are being created in all of all of these mediums.

We believe that being part of a large record label for bands is an OPTION not the answer. I am not saying that it is good or bad to be part of a major label, however I am saying that more hands that dip in the cookie jar, the faster the cookies will deplete and less to go around (no seconds, sorry). Meaning if you know how to use your online tools to work for you to communicate to your audiences, you can get your music out and people will listen. If you have a GREAT SOUND, who will not want to listen and tell others of your music? If you choose to be part of a larger record label, awesome. For those who want to do it yourself, hop on the train with us and follow our journey and share your experiences with us as well! To see all that we do on Twitter, Myspace, and Facebook, add Intake to your list of followers and friends.

Twitter: Intakemusic
Myspace.com/intakeisgood
Facebook: Search: Intake

A little more on C Records and the industry
The industry categorizes artists into three types, A, B, and C artist. An ‘A’ artist is one that is established, tours, when paired with another A list artist or tour they fill stadiums, i.e. Muse, U2, Coldplay, etc. A ‘B’ list artist is one that is growing their fan base, fills decent size centers, large venues, and theaters, i.e. MGMT, Imogen Heap, or Mute Math.
However a ‘C’ artist is one that no one knows but maybe their local scene. The ‘C’ in our company stands for various things, however after hearing about the artist category lists, Intake is definitely in the ‘C’ category and perfect for the label name.

Our plan is to take a ‘C’ list artist worldwide.